Bombay Shaving Company

• Largest Contentful Paint15.45s poor
• Cumulative Layout Shift0.05 good

Inconsistent product categorization losing discoverabilityhigh

218 products scanned show multiple items with empty or missing product_type fields (e.g., '3-in-1 After Trim Soothing Spray', 'Blade Boost Trimmer Oil'), while others use inconsistent tags ('Skin Care' vs 'skin-care-products' in collections). This fragmentation breaks internal search and category filtering.

Shoppers unable to reliably filter or find products by type abandon browsing and checkout; incomplete product data also weakens SEO and feed performance across marketplaces.

🔒 The fix — plus a prioritized 30-day plan — is in the full audit.

Is Bombay Shaving Company visible to AI shopping assistants?

✗ Not mentioned by Claude when asked “What are the best men's grooming brands that ship in the US?”. As shoppers ask AI what to buy, being invisible means lost demand.

• Organization schemapresent
• Product schemapresent

🔒 The full audit probes ChatGPT, Claude & Perplexity and gives the exact schema to add.