Warlord Games UK

• Largest Contentful Paint8.89s poor
• Cumulative Layout Shift0.19 needs-improvement

Critical policy pages missing (shipping, refund, terms)critical

Shipping policy (404), refund policy (404), and terms of service (404) all return not found, while only privacy policy exists. These are standard trust signals buyers expect before checkout.

Missing policies create legal liability, kill buyer confidence at decision time, and likely trigger cart abandonment—especially for hobby purchases where shipping costs and return terms are key concerns.

🔒 The fix — plus a prioritized 30-day plan — is in the full audit.

Is Warlord Games UK visible to AI shopping assistants?

✗ Not mentioned by Claude when asked “What are the best tabletop miniatures brands that ship in the US?”. As shoppers ask AI what to buy, being invisible means lost demand.

• Organization schemapresent
• Product schemamissing

🔒 The full audit probes ChatGPT, Claude & Perplexity and gives the exact schema to add.