Waveform

• Largest Contentful Paint16.33s poor
• Cumulative Layout Shift0 good

Product taxonomy broken: 60% of items miscategorized as 'Cables & Connectors'high

Products like '5G antennas', 'small cells', and 'software licenses' are tagged as 'Cables & Connectors' or blank, creating search/browse friction. The meta description promises '5G antennas, signal boosters, repeaters' but the product_type field does not reflect actual inventory.

Shoppers cannot efficiently filter or discover products by category, forcing them to browse 537 items manually and increasing cart abandonment and reducing AOV on higher-value professional gear ($2.5k–$160k range).

🔒 The fix — plus a prioritized 30-day plan — is in the full audit.

Is Waveform visible to AI shopping assistants?

✗ Not mentioned by Claude when asked “What are the best cell signal boosters brands that ship in the US?”. As shoppers ask AI what to buy, being invisible means lost demand.

• Organization schemamissing
• Product schemamissing

🔒 The full audit probes ChatGPT, Claude & Perplexity and gives the exact schema to add.