Oakcha

• Largest Contentful Paint22.01s poor
• Cumulative Layout Shift0.002 good

194 products with inconsistent vendor/type datahigh

Most products lack product_type values (empty strings), and vendor field shows '.' instead of 'Oakcha' for individual fragrances while sets show 'Oakcha'. This incomplete product metadata degrades search, filtering, and recommendation accuracy across the catalog.

Poor product data indexing reduces discoverability, breaks faceted navigation, and undermines platform recommendations—directly suppressing add-to-cart and AOV on a 194-product catalog.

🔒 The fix — plus a prioritized 30-day plan — is in the full audit.

Is Oakcha visible to AI shopping assistants?

✗ Not mentioned by Claude when asked “What are the best fragrance brands that ship in the US?”. As shoppers ask AI what to buy, being invisible means lost demand.

• Organization schemapresent
• Product schemamissing

🔒 The full audit probes ChatGPT, Claude & Perplexity and gives the exact schema to add.