Innovist

• Largest Contentful Paint15.65s poor
• Cumulative Layout Shift0.001 good

Product catalog lacks variant clarity for combo offeringshigh

345 products fetched but 68% of combo/duo products show variants_count: 1 despite titles describing multiple bundled items (e.g., 'Anti-Dandruff Shampoo & Serum Combo' as single variant). This suppresses SKU visibility and obscures customer choice at the product page level.

Buried or invisible variants reduce add-to-cart confidence and lower AOV on high-margin combo bundles, which represent a significant portion of the catalog.

🔒 The fix — plus a prioritized 30-day plan — is in the full audit.

Is Innovist visible to AI shopping assistants?

✗ Not mentioned by Claude when asked “What are the best skincare brands that ship in the US?”. As shoppers ask AI what to buy, being invisible means lost demand.

• Organization schemapresent
• Product schemamissing

🔒 The full audit probes ChatGPT, Claude & Perplexity and gives the exact schema to add.