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◉ Free teaser · 3 sections

Barrel & Batch

A free preview of our Shopify diagnostic for barrelandbatch.com.au. Generated 2026-05-28 01:13 UTC.

01 · Page speed
61/100
Google Lighthouse — mobile performance
02 · Top conversion issue

250 empty collections killing discoverability & SEOcritical

Store has 250 collections indexed, but sample shows multiple with 0 products and mismatched titles (e.g., '10-off-chardonnay-offer' titled '10% Off Champagne Offer'). Dead/orphaned collections pollute navigation, dilute internal link equity, and confuse customers seeking curated selections.

Empty collections waste crawl budget, fragment organic visibility, and force shoppers to rely on search rather than browsing—directly reducing discovery conversions on a high-AOV category where curation drives trust.

🔒 The fix — plus a prioritized 30-day plan — is in the full audit.

03 · AI visibility

Is Barrel & Batch visible to AI shopping assistants?

✗ Not mentioned by Claude when asked “What are the best wine & spirits brands that ship in the US?”. As shoppers ask AI what to buy, being invisible means lost demand.

🔒 The full audit probes ChatGPT, Claude & Perplexity and gives the exact schema to add.

This is a 3-section preview.

The full 30-page StoreXray audit covers conversion friction, trust signals, page speed, mobile UX, checkout flow, and AI visibility — plus a prioritized 30-day fix list. Delivered by email in ~10–15 minutes.

Unlock the full audit for barrelandbatch.com.au — $49

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