Ted Baker London

• Largest Contentful Paint15.27s poor
• Cumulative Layout Shift0.0 good

Missing structured product data blocks critical SEOcritical

Homepage has 0 JSON-LD blocks despite 57 scripts running, and individual PDPs show incomplete schema markup (truncated offer data). This severely limits rich snippet eligibility and search engine understanding of inventory across 2,600+ menswear SKUs.

Without complete schema markup, the store loses Google rich results, product badges in SERPs, and local/structured query visibility—directly suppressing organic traffic to a high-volume, price-sensitive collection (up to 2,497 products in outlet alone).

🔒 The fix — plus a prioritized 30-day plan — is in the full audit.

Is Ted Baker London visible to AI shopping assistants?

✗ Not mentioned by Claude when asked “What are the best designer clothing brands that ship in the US?”. As shoppers ask AI what to buy, being invisible means lost demand.

• Organization schemamissing
• Product schemamissing

🔒 The full audit probes ChatGPT, Claude & Perplexity and gives the exact schema to add.