Koala

• Largest Contentful Paint12.71s poor
• Cumulative Layout Shift0 good

High product count with unclear differentiationhigh

Store carries 38 products across sofa beds, modular sofas, and covers with significant price variation ($484–$2695) and overlapping model generations (3rd Gen, 4th Gen). Product URLs and schema show inconsistent naming (e.g., 'Koala Sofa Bed [4th Gen]' vs 'Koala Sofa Bed [3rd Gen]'), making it difficult for shoppers to understand which model to choose.

Unclear product differentiation and confusing model generations force high-intent buyers into lengthy research, increasing cart abandonment and support costs on a high-ticket item ($1150–$2695 range).

🔒 The fix — plus a prioritized 30-day plan — is in the full audit.

Is Koala visible to AI shopping assistants?

✗ Not mentioned by Claude when asked “What are the best sofa beds brands that ship in the US?”. As shoppers ask AI what to buy, being invisible means lost demand.

• Organization schemapresent
• Product schemapresent

🔒 The full audit probes ChatGPT, Claude & Perplexity and gives the exact schema to add.