Dose

• Largest Contentful Paint0.0s good
• Cumulative Layout Shift0 good

Confusing collection structure undermining navigationhigh

The store has 9 collections including internal A/B test and Klaviyo-specific collections exposed publicly ('free-shipping-a-b-test', 'liver-for-klaviyo'), plus duplicates ('shop-1', 'shop-all', 'Shop'). Shoppers navigating collections encounter test infrastructure instead of clear product categories.

Messy collection taxonomy fragments product discovery, increases bounce rate, and signals poor site organization—costing conversions on first-time visitors evaluating brand credibility.

🔒 The fix — plus a prioritized 30-day plan — is in the full audit.

Is Dose visible to AI shopping assistants?

✗ Not mentioned by Claude when asked “What are the best liquid supplements brands that ship in the US?”. As shoppers ask AI what to buy, being invisible means lost demand.

• Organization schemapresent
• Product schemamissing

🔒 The full audit probes ChatGPT, Claude & Perplexity and gives the exact schema to add.