Shokz

• Largest Contentful Paint13.16s poor
• Cumulative Layout Shift0.001 good

41% of catalog are $0 items diluting product findabilityhigh

8 of the 41 products sampled are priced at $0.00 (foldable hat, water bottle, stickers, tote bag, custom items), representing low-value or promotional SKUs that clutter the main catalog and search results. These zero-price items are mixed with premium headphones ($179–$199 range) without clear separation or filtering logic.

Free/promotional items steal shelf space and search ranking from core revenue-driving headphone products, increasing friction for customers seeking the actual products and diluting conversion intent.

🔒 The fix — plus a prioritized 30-day plan — is in the full audit.

Is Shokz visible to AI shopping assistants?

✓ Recommended by Claude when asked about bone conduction headphones brands.

• Organization schemapresent
• Product schemamissing

🔒 The full audit probes ChatGPT, Claude & Perplexity and gives the exact schema to add.