Purrfect Cat Gifts

• Largest Contentful Paint20.13s poor
• Cumulative Layout Shift0.039 good

917 products with no visible search/filter—catastrophic UX frictioncritical

Store has 917 SKUs across 173 collections but homepage provides no evidence of working faceted search, category navigation, or product filtering visible to users. Visitors face a massive, unnavigable catalog with no clear path to find specific items (e.g., 'cat toys' vs 'cat housewares').

Without functional discovery mechanics, conversion rates collapse—most shoppers abandon before filtering or searching, leaving 90%+ of inventory invisible and sales on the table.

🔒 The fix — plus a prioritized 30-day plan — is in the full audit.

Is Purrfect Cat Gifts visible to AI shopping assistants?

✗ Not mentioned by Claude when asked “What are the best cat gifts brands that ship in the US?”. As shoppers ask AI what to buy, being invisible means lost demand.

• Organization schemapresent
• Product schemamissing

🔒 The full audit probes ChatGPT, Claude & Perplexity and gives the exact schema to add.