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◉ Free teaser · 3 sections

Outdoor Research

A free preview of our Shopify diagnostic for outdoorresearch.com. Generated 2026-05-28 01:43 UTC.

01 · Page speed
39/100
Google Lighthouse — mobile performance
02 · Top conversion issue

250 collections with poor naming & organizationhigh

Store has 250 collections but many use non-descriptive handles (e.g., '8446455480641') and redundant groupings (e.g., 'Accessories' + 'Accessories Sale'). Shoppers navigating 516 products across poorly labeled collections face friction finding items.

Chaotic collection structure increases search abandonment and reduces average order value by forcing customers to hunt rather than browse intentionally.

🔒 The fix — plus a prioritized 30-day plan — is in the full audit.

03 · AI visibility

Is Outdoor Research visible to AI shopping assistants?

✗ Not mentioned by Claude when asked “What are the best outdoor apparel brands that ship in the US?”. As shoppers ask AI what to buy, being invisible means lost demand.

🔒 The full audit probes ChatGPT, Claude & Perplexity and gives the exact schema to add.

This is a 3-section preview.

The full 30-page StoreXray audit covers conversion friction, trust signals, page speed, mobile UX, checkout flow, and AI visibility — plus a prioritized 30-day fix list. Delivered by email in ~10–15 minutes.

Unlock the full audit for outdoorresearch.com — $49

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