Shop Houzz

• Largest Contentful Paint2.89s needs-improvement
• Cumulative Layout Shift0 good

Store behind password wall—no products accessiblecritical

All policy, content, and collection pages redirect to /password (HTTP 200 but blocked), zero products detected, and homepage has no meta description or JSON-LD markup. The store appears to be in password-protected mode, completely blocking customer access and search visibility.

A password wall eliminates all organic traffic, search indexing, and impulse conversions; even ready-to-buy visitors cannot see inventory or checkout.

🔒 The fix — plus a prioritized 30-day plan — is in the full audit.

Is Shop Houzz visible to AI shopping assistants?

✗ Not mentioned by Claude when asked “What are the best home decor brands that ship in the US?”. As shoppers ask AI what to buy, being invisible means lost demand.

• Organization schemamissing
• Product schemamissing

🔒 The full audit probes ChatGPT, Claude & Perplexity and gives the exact schema to add.