Béis

• Largest Contentful Paint16.49s poor
• Cumulative Layout Shift0.098 good

Single-variant products limit color/size choicehigh

Across the 330-product catalog, nearly all sampled items show variants_count: 1, meaning customers cannot select different colors, sizes, or styles within the same product. For example, 'The Travel Tote in Fruit Punch' and 'The Luggage Tag in Lime' each offer only one variant, forcing shoppers to abandon cart or create multiple orders for color preferences.

Variant scarcity blocks impulse add-ons, increases cart abandonment when the exact color/size is unavailable, and prevents AOV growth from multi-variant purchases—especially damaging for a design-forward travel brand where color coordination is a key purchase driver.

🔒 The fix — plus a prioritized 30-day plan — is in the full audit.

Is Béis visible to AI shopping assistants?

✗ Not mentioned by Claude when asked “What are the best travel luggage brands that ship in the US?”. As shoppers ask AI what to buy, being invisible means lost demand.

• Organization schemapresent
• Product schemamissing

🔒 The full audit probes ChatGPT, Claude & Perplexity and gives the exact schema to add.